This is the fourth and final part in a month-long series about blogging. If you missed any of the previous parts, you can find them here:
One of the biggest struggles that bloggers face is finding readers.
After a lot of hard work, you might have a great-looking blog set up. You're clear about the
purpose of your blog and – if you're planning to make money from it – you know how you're going to be be monetizing.
You've written several excellent posts, all on-topic for your intended audience.
And yet ... no-one's reading.
It can be really tough to build up a readership for a blog, especially when you're just starting out. There's plenty of advice out there on getting readers, but it can feel overwhelming or even
contradictory.
Three very simple things you can do are:
- Let your existing network know about your blog. Share the link to your blog with your friends and family on Facebook, or by email. Even if they're not personally interested in your topic, they might well know someone who would be, so encourage them to spread the word.
- Add a signature to your emails. Assuming you have a personal email account (rather
than just one for your day job), you can put anything you like in the signature! I'd suggest including the link to your blog, plus a tagline or brief description of what you blog about. Now, anyone you email will have the opportunity to find out about and visit your blog.
- Leave thoughtful comments on other people's blogs. While this isn't as effective a strategy as it was in the past, it can still bring in some new readers. Make sure you fill out the "URL" field to
include the link to your blog. Commenting on large blogs can be better for bringing new readers to yours, but commenting on smaller blogs is a brilliant way to build up relationships with other bloggers.
For more help with finding readers, check out the (completely free!) mini-ebook in the Aliventures library, How to Attract Readers to Your Blog ... and Keep Them There.
You can get it – and all the other free ebooks –
here:
Password: alinewsletter
If you're looking to take things even further with your blogging, don't forget that you get a 35% discount on all my Blogger's Guides.
Enter your coupon code during checkout: alinewsletter
(The coupon code works on the already discounted four-pack, too!)